Why WordPress is the Best CMS for Launching Your Business

If you’re like most people, you have limited experience designing and building websites. The idea of diving into some code or attempting to understand the intricacies of UX/UI design makes launching your business online an exhausting task, rather than an exciting goal. You have your plans ready, you’ve found that your company’s domain name is available (and if your domain name isn’t available, you have choices!) – now you need to make use of it. How do you do this without spending hours teaching yourself how to code?

Getting Started

The obvious answer for most people is to turn to the number of website builders and Content Management Systems (CMS) available. There are a lot of platforms that make your website building experience a seamless and quick process. WordPress is a great CMS that continues to grow its user base year after year due to their platform’s ease of use. Many people think of WordPress as a platform specific to blogging, but with all the templates and capabilities of WordPress, their tool is the perfect CMS for all business types. As an entrepreneur bursting with ideas, you need the ability to get any website you have in mind launched quick. A main benefit of WordPress is that it’s accessible to individuals of any skill level, meaning that you never have to rely on outsourcing website building or learning complex skills in a rush. You’re able to do it yourself and with the vision you imagined. The quickest way to build your WordPress website is with a drag-and-drop platform – using BoldGrid. BoldGrid has the benefit of allowing you to create a What You See is What You Get (WYSIWYG) layout and design or to use their text editor to input your custom code. You can push your website live in as little as ten minutes. Time is money, and BoldGrid’s WordPress Website Builder tool leaves you no excuses for procrastination. Get that website up and running stat! Whether you have limited knowledge of website creation, or are a long time front-end developer, you will be able to construct the website you’ve been dreaming of with WordPress. The major benefit of WordPress is that it allows your team to collaborate and contribute to website content and design, without requiring everyone on the team to have extensive knowledge of front-end website development. Furthermore, WordPress offers a lot of useful plugins and solutions to make your website function exactly as needed. If your business requires an ecommerce platform, a customized theme, or SEO tools, WordPress has plugins that have you covered. To finalize your beautiful website, don’t forget to grab and use a custom domain name. The benefits of having a personalized domain name range from brand recognition, to brand protection, to success in SERPs and discoverability. Hover domains allows you to connect to your WordPress website through DNS management. Follow the steps on the WordPress support site to learn how to connect your Hover domain. WordPress has earned its spot as the most widely-used CMS in the world. In fact, WordPress currently powers over 30% of the web and continues to grow. It’s powerful, easy to build and maintain, and has infinite ways to customize your blog with endless templates, tools, and plugins. It’s time to think outside of the box and use WordPress for more than just managing your blog content. If you’re a creator or entrepreneur, you can find a suitable template and the necessary plugins and tools to make your website everything your imagined it would be. Get your company launched today – it’s time to go live!

Samantha Lloyd: Samantha is a digital marketing expert and entrepreneur. She currently works for Tucows, taking on the content marketing role for their subsidiary, Hover. She loves filling you in on the booming tech industry of Toronto, and beyond. When she’s not working, she lives for travel and the ocean and is always looking for a chance to dive, snorkel, and recently – *attempting* to surf!